1Step one
Research before budget
We understand your market before we ask you to put a single euro into ads. That's why the results last.
Digital marketing agency
The bridge between your product
The bridge between your product
and the people who want it.
mod builds research-led advertising systems on Meta and Google that turn attention into pipeline, and pipeline into revenue.
We're currently taking on a limited number of new partners.
What we build
We don't sell ads. We build client acquisition systems.
Research, Meta and Google ads, lead qualification and call booking, connected into one system you can see in numbers, every day.
Client acquisition system · last 28 days
Live
Example dashboard. Leads, clients and ROI come from the EasyBac campaign (28 days); the other figures are illustrative.
About
A small team obsessed with one thing: your numbers.
mod started from a simple frustration: agencies that promise a lot and report very little. Nichita Moraru built mod as the opposite: a small, senior team that treats every client's growth as its own.
We put research first, on principle. Before we spend a single euro of your budget, we learn your market in detail: the desires, the objections, the exact words that convince your buyers. Then we build advertising systems that turn that understanding into pipeline you can measure.
Based in Romania and working in Romanian and English, we partner with ambitious founders, B2B brands and service companies across Europe and beyond that are ready to grow.
Why us
Built to earn your trust. And your budget.
Services
One advertising system. One goal: more qualified conversations.
We don't sell ads one by one. We build a system that fills your calendar with the right people, then we scale what works.
Ads that start from what your market actually wants.
Before the first ad goes live we build the Research Center: your customers' desires, objections and exact words. The concepts and creatives come out of it, and we refresh them every week.
- Research Center: desires, personas and awareness levels, mapped before we spend the budget.
- Concepts & angles: more ways to say the thing that converts.
- Creative production: video and image, with new creatives tested every week.
Budget goes where it brings in clients.
We run your campaigns on Meta and Google with proper tracking, and let the numbers pick the winners. Leads land straight in your CRM so your team can respond right away.
- Proper tracking: pixel, conversions and CRM connected from day one.
- Testing & scaling: we cut what doesn't work fast and put budget behind proven winners.
- Clear reporting: cost per lead, cost per client and spend to result.
How we work
Research first. Never guesswork.
The same four steps sit behind every campaign we run. That's why our work is repeatable, not luck.
01
Research Center
We map the market's real desires, personas and awareness levels: the foundation everything else is built on.
02
Systems & concepts
We turn research into offers, angles and campaigns built for exactly the people you sell to.
03
Launch
Campaigns go live fast, with proper tracking from day one and the first creatives already in testing.
04
Scale
We invest more in what converts and cut what doesn't, so results grow month over month.
Recent result
A security systems company needed to hire, fast. We did the research, produced the video ourselves and automated CV delivery straight to the hiring manager.
Recruitment campaign · client name changed for confidentiality
181
Qualified applicants
$5.90
Average cost per applicant
$0.72
Best ad, per applicant
$1,067
Total ad spend
See the campaign
Real numbers from a live campaign.
Clients & partners
Brands that trusted us to help them grow.
We work with ambitious brands and founders ready to scale, and we treat every budget like our own.
Grew their MRR
$14K→$32K
Monthly recurring revenue, more than doubled.
Generated an extra
+€15K
In just 28 days.
Generated an extra
+$20K
In revenue, in the first 30 days.
Some of the brands we've worked with
LoadHunter
Schaper Media
Insul-Quilts
Let's build a client pipeline you can rely on.
Tell us about your product and your goals. If we're a fit, you leave the first call with a clear plan, not a pitch.